About us
NFCW's editor, Sarah Clark, has more than 20 years of experience in the cards, payments and mobile businesses
Near Field Communications World (NFCW) is an international NFC business news source that brings you news, views, contributed features, profiles, white papers and more.
We're not enagaged in the sale of any other products, hardware or software in the NFC market — we're a media company, not a vendor. We're independently held and have no affiliation to any other organisation. We're clearly excited by the possibilities NFC holds, but our editorial point of view is objective and we have no axe to grind.
NFCW is provided as a free resource for executives in organisations that supply, buy, or use NFC-based products, to enable information and knowledge exchange, the free flow of ideas and to promote the general growth of NFC both as a technology and a business.
We also produce a compact, readable and informative regular email newsletter that rounds up the latest developments in the global NFC business. It's free to receive and the circulation list reads like an international who's who of the NFC and contactless world. You can sign up to get it here.
The website is financed through sponsors and advertisers, who are able to take advantage of a variety of means to promote themselves to NFCW's readers. We also use the detailed market knowledge and contacts we gain while putting together NFCW in preparing paid research-led products and reports, including NFC: The Road to Commercial Deployment and The NFC Report.
NFCW is published by SJB Research, a long-established business information publishing company that is well-known in the worldwide mobile and payment cards industries.
Your editor is Sarah Clark, a technology analyst who has reported on the payments industry and the mobile market for more than 20 years. Sarah researched and wrote the world's first research report on smart cards in 1986 and, as founder and group publisher of SJB Research, started the respected industry newsletter Card Technology Today in 1989.
Last updated on February 3rd, 2010
